/* Brand.Life — design system
   Ink + paper base, vermilion "spark" accent, deep teal "growth" accent.
   Display: Fraunces (variable serif). Text: Manrope. */
:root{
  --ink:#16120F; --ink-2:#2B2520; --paper:#F7F2EA; --paper-2:#EFE7DA; --card:#FFFDF9;
  --line:#E2D8C8; --muted:#6B6258; --spark:#FF4F2B; --spark-d:#D63A18; --grow:#0D6E66; --grow-l:#D7EEEA;
  --gold:#E6A817; --plum:#5B3A72;
  --text:var(--ink); --bg:var(--paper); --surface:var(--card);
  --radius:18px; --radius-s:10px; --shadow:0 1px 2px rgba(22,18,15,.06),0 12px 32px -12px rgba(22,18,15,.18);
  --wrap:1180px; --display:"Fraunces",Georgia,"Times New Roman",serif; --sans:"Manrope",system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
}
[data-theme="dark"]{
  --text:#F3ECE2; --bg:#14110F; --surface:#1E1A17; --line:#3A322B; --muted:#B3A898; --paper-2:#221D19; --grow-l:#123A36; --card:#1E1A17;
}
@media (prefers-color-scheme:dark){
  :root:not([data-theme="light"]){--text:#F3ECE2;--bg:#14110F;--surface:#1E1A17;--line:#3A322B;--muted:#B3A898;--paper-2:#221D19;--grow-l:#123A36;--card:#1E1A17}
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{margin:0;font:400 17px/1.65 var(--sans);color:var(--text);background:var(--bg);text-rendering:optimizeLegibility}
img,svg,video,iframe{max-width:100%}
a{color:var(--grow);text-underline-offset:3px}
[data-theme="dark"] a{color:#5FD1C4}
h1,h2,h3,h4{font-family:var(--display);line-height:1.12;letter-spacing:-.015em;margin:0 0 .5em;font-weight:700}
h1{font-size:clamp(2.3rem,5.4vw,4.3rem);font-variation-settings:"opsz" 144}
h2{font-size:clamp(1.7rem,3.2vw,2.55rem)}
h3{font-size:1.3rem}
p{margin:0 0 1em}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 22px}
.narrow{max-width:780px}
.skip{position:absolute;left:-999px}.skip:focus{left:12px;top:12px;z-index:99;background:#fff;padding:8px 12px}
.muted{color:var(--muted)}
.eyebrow{font:700 .78rem/1 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--spark);margin-bottom:14px;display:inline-block}
.owner-strip{background:var(--ink);color:#F7F2EA;font-size:.86rem;text-align:center;padding:8px 14px}
.owner-strip a{color:#FFB39F;font-weight:700}
/* header */
.site-head{position:sticky;top:0;z-index:40;background:color-mix(in srgb,var(--bg) 88%,transparent);backdrop-filter:saturate(1.4) blur(12px);border-bottom:1px solid var(--line)}
.head-row{display:flex;align-items:center;justify-content:space-between;gap:16px;min-height:68px}
.brand{display:flex;align-items:center;gap:10px;text-decoration:none;color:var(--text);font:800 1.32rem/1 var(--display)}
.brand svg{width:36px;height:36px;flex:none}
.brand .dot{color:var(--spark)}
.nav{display:flex;align-items:center;gap:4px;flex-wrap:wrap}
.nav a{color:var(--text);text-decoration:none;font-weight:600;font-size:.93rem;padding:8px 10px;border-radius:8px}
.nav a:hover,.nav a[aria-current]{background:var(--paper-2)}
.icon-btn{background:none;border:1px solid var(--line);color:var(--text);border-radius:10px;width:40px;height:40px;display:inline-grid;place-items:center;cursor:pointer}
.menu-btn{display:none}
@media (max-width:1080px){
  .menu-btn{display:inline-grid}
  .nav{display:none;position:absolute;left:0;right:0;top:100%;background:var(--bg);flex-direction:column;align-items:stretch;padding:12px 22px 20px;border-bottom:1px solid var(--line)}
  .nav.open{display:flex}
}
/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;background:var(--spark);color:#fff !important;border:0;border-radius:999px;padding:13px 22px;font:700 1rem/1 var(--sans);text-decoration:none;cursor:pointer;transition:transform .15s,background .15s;box-shadow:0 6px 18px -8px rgba(255,79,43,.7)}
.btn:hover{background:var(--spark-d);transform:translateY(-1px)}
.btn.alt{background:transparent;color:var(--text) !important;border:1.5px solid var(--text);box-shadow:none}
.btn.alt:hover{background:var(--paper-2)}
.btn.grow{background:var(--grow);box-shadow:0 6px 18px -8px rgba(13,110,102,.7)}
.btn.small{padding:9px 15px;font-size:.88rem}
.btn[disabled]{opacity:.6;cursor:wait}
/* sections */
section{padding:72px 0}
.sec-alt{background:var(--paper-2)}
.sec-ink{background:var(--ink);color:#F7F2EA}
.sec-ink h2,.sec-ink h3{color:#fff}.sec-ink .muted{color:#C9BFB2}
.sec-head{max-width:720px;margin-bottom:36px}
.hero{padding:72px 0 56px;position:relative;overflow:hidden}
.hero-grid{display:grid;grid-template-columns:1.15fr .85fr;gap:48px;align-items:center}
@media (max-width:900px){.hero-grid{grid-template-columns:1fr}}
.hero p.lead{font-size:1.2rem;max-width:600px;color:var(--muted)}
.hero .ctas{display:flex;gap:12px;flex-wrap:wrap;margin:26px 0 18px}
.hero h1 em{font-style:italic;color:var(--spark)}
.trust{display:flex;gap:22px;flex-wrap:wrap;font-size:.9rem;color:var(--muted)}
.trust b{color:var(--text);font-family:var(--display);font-size:1.4rem;display:block}
.ring-card{background:var(--surface);border:1px solid var(--line);border-radius:28px;padding:26px;box-shadow:var(--shadow)}
/* grid & cards */
.grid{display:grid;gap:20px}
.g2{grid-template-columns:repeat(2,1fr)}.g3{grid-template-columns:repeat(3,1fr)}.g4{grid-template-columns:repeat(4,1fr)}
@media (max-width:960px){.g3,.g4{grid-template-columns:repeat(2,1fr)}}
@media (max-width:620px){.g2,.g3,.g4{grid-template-columns:1fr}}
.card{background:var(--surface);border:1px solid var(--line);border-radius:var(--radius);padding:24px;box-shadow:var(--shadow);position:relative}
.card h3{margin-bottom:.35em}
.card p{color:var(--muted);margin-bottom:.6em}
a.card{text-decoration:none;color:var(--text);transition:transform .15s,border-color .15s;display:block}
a.card:hover{transform:translateY(-3px);border-color:var(--spark)}
.card .ico{width:44px;height:44px;border-radius:12px;display:grid;place-items:center;background:var(--grow-l);color:var(--grow);font-size:1.3rem;margin-bottom:14px}
.tag{display:inline-block;font-size:.74rem;font-weight:700;letter-spacing:.06em;text-transform:uppercase;padding:4px 9px;border-radius:999px;background:var(--paper-2);color:var(--muted);margin-right:6px}
.tag.hot{background:#FFE3DB;color:var(--spark-d)}
/* life cycle */
.cycle{display:grid;grid-template-columns:repeat(5,1fr);gap:12px}
@media (max-width:860px){.cycle{grid-template-columns:1fr 1fr}}
.stage{border:1.5px solid var(--line);background:var(--surface);border-radius:16px;padding:18px;cursor:pointer;text-align:left;color:var(--text);font:inherit}
.stage[aria-pressed="true"]{border-color:var(--spark);box-shadow:0 0 0 4px rgba(255,79,43,.12)}
.stage .n{font:800 2rem/1 var(--display);color:var(--spark)}
.stage b{display:block;margin-top:6px}
.stage-detail{margin-top:20px}
/* forms */
.form{display:grid;gap:12px}
.form label{font-weight:700;font-size:.92rem}
.form input,.form select,.form textarea{width:100%;font:inherit;color:var(--text);background:var(--bg);border:1.5px solid var(--line);border-radius:12px;padding:12px 14px}
.form input:focus,.form select:focus,.form textarea:focus{outline:none;border-color:var(--grow);box-shadow:0 0 0 4px rgba(13,110,102,.15)}
.form .row{display:grid;grid-template-columns:1fr 1fr;gap:12px}
@media (max-width:620px){.form .row{grid-template-columns:1fr}}
.checks{display:flex;flex-wrap:wrap;gap:8px}
.checks label{font-weight:600;border:1.5px solid var(--line);border-radius:999px;padding:8px 14px;cursor:pointer;display:inline-flex;gap:8px;align-items:center;background:var(--bg)}
.checks input{width:auto;margin:0;accent-color:var(--spark)}
.checks label:has(input:checked){border-color:var(--spark);background:#FFF0EB;color:var(--ink)}
.hp{position:absolute;left:-9999px;height:0;overflow:hidden}
.form-status{min-height:1.3em;margin:0;font-weight:600}
.form-status.ok{color:var(--grow)}.form-status.err{color:var(--spark-d)}
.steps-bar{display:flex;gap:6px;margin-bottom:8px}
.steps-bar i{flex:1;height:6px;border-radius:9px;background:var(--line)}
.steps-bar i.on{background:var(--spark)}
.fine{font-size:.82rem;color:var(--muted)}
.lead-box{background:var(--surface);border:2px solid var(--ink);border-radius:26px;padding:30px;box-shadow:10px 10px 0 var(--spark)}
[data-theme="dark"] .lead-box{border-color:#F3ECE2}
/* tools */
.tool-shell{display:grid;grid-template-columns:380px 1fr;gap:26px;align-items:start}
@media (max-width:900px){.tool-shell{grid-template-columns:1fr}}
.out{display:grid;gap:10px}
.pill-out{display:flex;justify-content:space-between;align-items:center;gap:10px;background:var(--surface);border:1px solid var(--line);border-radius:12px;padding:12px 14px}
.pill-out b{font-family:var(--display);font-size:1.15rem}
.copy{font:700 .8rem var(--sans);border:1px solid var(--line);background:var(--bg);color:var(--text);border-radius:8px;padding:6px 10px;cursor:pointer;white-space:nowrap}
.swatches{display:grid;grid-template-columns:repeat(5,1fr);gap:10px}
.sw{border-radius:14px;min-height:130px;display:flex;flex-direction:column;justify-content:flex-end;padding:10px;font:700 .85rem var(--sans);cursor:pointer;border:1px solid rgba(0,0,0,.08)}
.meter{height:14px;border-radius:9px;background:var(--line);overflow:hidden}
.meter i{display:block;height:100%;background:linear-gradient(90deg,var(--spark),var(--gold),var(--grow));width:0;transition:width .8s}
.score-big{font:800 4.4rem/1 var(--display);color:var(--spark)}
.q{border:1px solid var(--line);border-radius:14px;padding:16px;background:var(--surface)}
.q p{font-weight:600;margin-bottom:10px}
.scale{display:flex;gap:6px;flex-wrap:wrap}
.scale label{position:relative;flex:1;min-width:58px;text-align:center;border:1.5px solid var(--line);border-radius:10px;padding:8px 4px;cursor:pointer;font-size:.82rem;font-weight:600}
.scale input{position:absolute;opacity:0}
.scale label:has(input:checked){background:var(--ink);color:#fff;border-color:var(--ink)}
/* article */
.article{max-width:760px}
.article h2{margin-top:1.6em;font-size:1.75rem}
.article h3{margin-top:1.3em}
.article ul,.article ol{padding-left:1.25em}
.article li{margin-bottom:.4em}
.article blockquote{margin:1.4em 0;padding:16px 20px;border-left:4px solid var(--spark);background:var(--paper-2);border-radius:0 12px 12px 0}
.article table{border-collapse:collapse;width:100%;margin:1em 0;font-size:.95rem}
.article th,.article td{border:1px solid var(--line);padding:9px 11px;text-align:left;vertical-align:top}
.article th{background:var(--paper-2)}
.toc{background:var(--surface);border:1px solid var(--line);border-radius:14px;padding:16px 20px;margin:20px 0 28px}
.toc ol{margin:6px 0 0}
.crumbs{font-size:.86rem;color:var(--muted);margin-bottom:14px}
.crumbs a{color:var(--muted)}
.byline{font-size:.9rem;color:var(--muted);margin-bottom:22px}
.cta-inline{background:var(--grow);color:#fff;border-radius:20px;padding:24px;margin:34px 0;display:flex;gap:18px;align-items:center;justify-content:space-between;flex-wrap:wrap}
.cta-inline h3{color:#fff;margin:0}
.cta-inline .btn{background:#fff;color:var(--grow) !important;box-shadow:none}
/* video */
.yt{aspect-ratio:16/9;width:100%;border:0;border-radius:14px;background:#000 center/cover no-repeat;position:relative;cursor:pointer;display:block}
.yt::after{content:"";position:absolute;inset:0;margin:auto;width:68px;height:48px;border-radius:14px;background:rgba(255,79,43,.92) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M8 5v14l11-7z' fill='white'/%3E%3C/svg%3E") center/26px no-repeat}
iframe.yt-frame{aspect-ratio:16/9;width:100%;border:0;border-radius:14px}
/* news */
.news-item{display:block;padding:16px 0;border-bottom:1px solid var(--line);text-decoration:none;color:var(--text)}
.news-item:hover b{color:var(--spark)}
.news-item small{color:var(--muted)}
/* tiers */
.tiers{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}
@media (max-width:760px){.tiers{grid-template-columns:1fr 1fr}}
.tier{border:1.5px solid var(--line);border-radius:16px;padding:16px;background:var(--surface);cursor:pointer;text-align:left;color:var(--text);font:inherit}
.tier[aria-pressed="true"]{border-color:var(--spark);box-shadow:0 0 0 4px rgba(255,79,43,.12)}
.tier b{font:800 1.6rem var(--display);display:block}
/* faq */
details{border:1px solid var(--line);border-radius:14px;padding:14px 18px;background:var(--surface);margin-bottom:10px}
summary{cursor:pointer;font-weight:700}
/* footer */
.site-foot{background:var(--ink);color:#C9BFB2;padding:60px 0 30px;font-size:.93rem}
.site-foot a{color:#F3ECE2;text-decoration:none}
.site-foot a:hover{color:#FFB39F}
.site-foot h4{color:#fff;font-family:var(--sans);font-size:.82rem;letter-spacing:.12em;text-transform:uppercase}
.site-foot ul{list-style:none;padding:0;margin:0}.site-foot li{margin-bottom:8px}
.foot-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:30px}
@media (max-width:860px){.foot-grid{grid-template-columns:1fr 1fr}}
.site-foot .form input,.site-foot .form select{background:#211C18;border-color:#3A322B;color:#fff}
.foot-legal{border-top:1px solid #3A322B;margin-top:40px;padding-top:22px;font-size:.82rem}
/* consent */
.consent{position:fixed;left:16px;right:16px;bottom:16px;z-index:60;max-width:640px;margin:0 auto;background:var(--surface);color:var(--text);border:1px solid var(--line);border-radius:18px;padding:18px;box-shadow:var(--shadow)}
.consent p{font-size:.9rem;margin-bottom:10px}
.consent .acts{display:flex;gap:10px;flex-wrap:wrap}
/* misc */
.kpis{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
@media (max-width:760px){.kpis{grid-template-columns:1fr 1fr}}
.kpi b{font:800 2.2rem/1 var(--display);color:var(--spark);display:block}
.ticker{white-space:nowrap;overflow:hidden;border-block:1px solid var(--line);padding:12px 0;font:700 1rem var(--display)}
.ticker span{display:inline-block;animation:tick 40s linear infinite}
.ticker em{color:var(--spark);font-style:normal;margin:0 18px}
@keyframes tick{from{transform:translateX(0)}to{transform:translateX(-50%)}}
@media (prefers-reduced-motion:reduce){.ticker span{animation:none}*{scroll-behavior:auto}}
.tip-box{border:1.5px dashed var(--spark);border-radius:16px;padding:18px 20px;background:var(--surface)}
.print-only{display:none}
@media print{
  .owner-strip,.site-head,.site-foot,.consent,.no-print,ins.adsbygoogle{display:none !important}
  .print-only{display:block}
  body{background:#fff;color:#000}
}